Everyone says that getting started is the hardest thing about writing. But what if you could make getting started the easiest part of all? In fact, you can massively improve your writing – and get it done much faster – if you approach writing like you’re assembling parts, rather than giving birth to every paragraph. Consider for […]
Edison found a solvent for rubber by putting bits of rubber in every solution he could think of, and beat all those scientists who were approaching the problem theoretically.
Doctors used to claim there was a disease called drapetomania — a disorder in which slaves were seized by the irrational and pathological desire to be freed from their masters. [Certain words are] made up by people with degrees, to enforce social norms. Source: Neil Strauss, The Truth: An Uncomfortable Book About Relationships
What looks like a cloud to one person is a chance to sell umbrellas to the next.
If you’re in a bar or club with loud rock playing, you have to scream to be heard. That’s because rock music puts most of the energy right around 1 kHz. Hip-hop, by contrast, puts most of its energy above and below where speech lies, so even when the music is pumping, it’s relatively easy to have […]
I wrote a spell for you. You can cast it to make folk read what you write. It’s not hard to learn. Best of all, most of the world is blind to this trick. They won’t have a clue!
How a trope from the Terminator movies can help you bond with a new audience
Become a ‘reluctant hero’ to make your audience listen to you
Is this the mark of a great story?
People are overwhelmed. In professional marketing, some see this as a problem. It’s actually an opportunity.